In 2003, we opened our doors as a full-service advertising agency built on the principles of trusted partnership and relentless service for clients and brands who seek to stand apart. Our core team of seasoned ad industry veterans and ex-management consultants (from McKinsey, Deloitte, Booz Allen, and KPMG) joined forces to create a more sophisticated agency that could successfully answer the question of how marketing ROI is truly measured.
We effectively integrate the art and science of advertising by incorporating Neuroscience technology and advanced Data Science to gain deeper insights into consumer behavior. Our performance-based strategy measures every advertising component to optimize execution, resulting in superior results for our valued client partners.
In 2016, as a testament to staying ahead of the curve in our rapidly evolving industry, we performed a complete agency upgrade: revamped our approach, invested in advanced technology, moved into larger offices to accommodate our growing headcount, and executed a total rebrand – transitioning ourselves from RBG Advertising to Crescendo. Crescendo means “the zenith of a gradual increase in loudness or force.” This embodies the essence of every brand message we create.
We welcome you to join us on this exciting journey as we continue to amplify brand voice to the masses… Rise to Crescendo!