Our cutting-edge Biometric technology platform integrates multiple measures of conscious and subconscious activity – including eye-tracking, facial expression analysis, galvanic skin response and more. In our testing labs, we offer scalable and turnkey solutions with in-depth analyses of the target consumers’ reaction and emotional response to all forms of digital and traditional marketing stimuli.
We can reveal exactly what a person is focused on (attention, eye gaze), whether he/she is feeling a positive or negative sentiment (valence), the intensity of that sentiment (arousal) and the specific emotions and facial expressions he/she is expressing at every single point in time (by the millisecond)!
Facial Expression Analysis | Eye Tracking | Electroencephalography (EEG) | Functional MRI (fMRI) | Galvanic Skin Response (GSR) | Electrocardiography (ECG) | Electromyography (EMG) | Surveys
Imagine if you knew exactly when and how to talk to your consumer, so you could be there when they wanted or needed you. By using the most up-to-the-second marketing technology to record, analyze and use your data to connect with consumers, we help you do just that…and stay one step ahead of your competitors while doing so.
Data fuels performance. We know information drives results faster than anything else. It’s all about how you use it.
Our analysis is human, so you get a real understanding of what’s driving your results, not just data points. We give you the power to anticipate the ways in which your consumers want to interact with you, and enable you to do this via any channel, on any device, in real-time.
Marketing Automation | Programmatic Media Buying | CRM | A/B & Multivariant Testing | Custom Client Dashboards | Real-Time Analytics | Call Tracking | Social Monitoring | SEO Monitoring | Statistical Modeling | Predictive Analytics | Big Data Solutions